Whirlpool of Ideas

WHAT ToPic To Pick FOR HONOURS?

When it comes to picking a single idea for myself. I find it comparable to picking a single grain of sand out of a bowl of salt.

I think I shall employ a technique I use a lot. Which I call the "Brainsplatter" throwing all my thoughts out across the table and then coming back to edit them.

IDEA 1: The Counter-Trend.
research on all the past & coming advertising trends, then do a project based on the direct opposite of those trends; then measure the response. Is it true that every Action has a reaction? If so, then a trend would evoke the rise of a opposite trend- a counter-trend?

IDEA 2: Advertising in WEB 3.0
The future of the internet will be more than interactive. It would practically run our lives for us. How can one advertise to increasingly selective target audiences, granted the power to choose their media? Will advertising become a form of money? Read an advert, earn an item? Will QR Codes be the new tattoos?
(Idea spin off - Ad in virtual reality)

IDEA 3: Ad Zen
will the best, be the one with less? Minimalistic art direction and messages may be the way to go in the future. The age of information overload has taken over. Will the world prefer bite-size ads?

IDEA 4: Dirty. Sexy. Advertising.
What will the future boundaries of advertising be? With the Gen Z desensitized to sex and scandals, how do we sensationalize our content? Do people want boundaries pushed?

hmm......

Comments

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Advertising & Blogs: Steal my Ideas!

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